Strategic Advisory & Communications

Stop being the best-kept secret in the room.

Stop being the best-kept secret in the room.

Whether you're scaling a business or pivoting a career, I bridge the gap between your hard-earned results and the "Yes" you're waiting for.

Whether you're scaling a business or pivoting a career, I bridge the gap between your hard-earned results and the "Yes" you're waiting for.

Whether you're scaling a business or pivoting a career, I bridge the gap between your hard-earned results and the "Yes" you're waiting for.

✦ Every client works directly with me.

✦ Every client works directly with me.

about

My name is Jasmin.

I'm a strategic advisor with a Master's degree in Business Analytics, a CRMP designation, and four years working directly with Fortune 500 C-suite and board-level stakeholders. I learned what I know by being the youngest person in the room, often the only woman, and having to figure out fast what actually moves people with real power and real stakes.

I'm a strategic advisor with a Master's degree in Business Analytics, a CRMP designation, and four years working directly with Fortune 500 C-suite and board-level stakeholders. I learned what I know by being the youngest person in the room, often the only woman, and having to figure out fast what actually moves people with real power and real stakes.

I built Best Kept Strategy for founders, operators, and professionals who are doing serious work and looking for the success they deserve. You get me — not a team, not a template, not a junior associate.

I built Best Kept Strategy for founders, operators, and professionals who are doing serious work and looking for the success they deserve. You get me — not a team, not a template, not a junior associate.

If the right people aren't saying yes, let's change that.

If the right people aren't saying yes, let's change that.

M.S. Business Analytics

Quantitative rigor applied to decisions that actually get made.

M.S. Business Analytics

Quantitative rigor applied to decisions that actually get made.

CRMP - Certified Risk Management Professional

Fewer than 2,000 in the country. I find the risks your business hasn't named yet.

CRMP - Certified Risk Management Professional

Fewer than 2,000 in the country. I find the risks your business hasn't named yet.

Fortune 500 Background

Four years in rooms where big decisions have big consequences. I know what lands — and what doesn't.

Fortune 500 Background

Four years in rooms where big decisions have big consequences. I know what lands — and what doesn't.

Solo Practice. Full Attention.

Every engagement gets my thinking from start to finish. You will never wonder who actually did the work.

Solo Practice. Full Attention.

Every engagement gets my thinking from start to finish. You will never wonder who actually did the work.

Services

For Organizations & Founders:

I help you convert strong work into confident pitches, operational clarity, funded proposals, and decisions you can defend.

Every engagement is tailored — full scope shared during your free consultation.
Send me a message and we'll figure out if I'm the right fit.

Every engagement is tailored — full scope shared during your free consultation.
Send me a message and we'll figure out if I'm the right fit.

For Individuals:

You're not underqualified. You're undersold. I help ambitious professionals turn real experience into applications, narratives, and strategies that get them into the roles they've already earned.

Every engagement is tailored — full scope shared during your free consultation.
Send me a message and we'll figure out if I'm the right fit.

Not seeing what you need? Most engagements start with a conversation — not a package. Send me a message and we'll figure out if I'm the right fit.

Case Studies

What a yes looks like.

All identifying details removed. Every engagement held in strict confidence.

20% Program Enhancement Secured at the Board Level

Fortune 500 company · executive & board audience

Leadership needed to know if the program was sized correctly.
I designed and executed a full industry benchmarking study: sourced data, built the comparative analysis, and created visuals that translated raw numbers into a clear executive story. The result: a 20% multi-million dollar program enhancement, approved.

20%
program enhancement

$MM
impact, board-approved

RFP Framework for a Fortune 1000 Global Consulting Firm

Global consulting firm, multi-market proposal process

Teams were building proposals from scratch — same client types, different stories, no quality control. Built a modular RFP guide with localized content options and decision trees that let teams assemble compliant, branded proposals in days instead of weeks. One system. Consistent quality at scale.


reusable system

Refined
brand voice

Attribution Overhaul for a Rapidly Growing Multi-Location Startup

Consumer marketing strategy & analytics

The team was making decisions without considering the data. Click rates were consistently low across channels, signaling a misalignment between money invested and customer conversion. Recommended a more accurate attribution model and restructure of the marketing approach. Insight that changes the model, not just the budget.


maximized engagement

Aligned
spend and conversion

20% Program Enhancement Secured at the Board Level

Fortune 500 company · executive & board audience

Leadership needed to know if the program was sized correctly.
I designed and executed a full industry benchmarking study: sourced data, built the comparative analysis, and created visuals that translated raw numbers into a clear executive story. The result: a 20% multi-million dollar program enhancement, approved.

20%
program enhancement

$MM
impact, board-approved

RFP Framework for a Fortune 1000 Global Consulting Firm

Global consulting firm, multi-market proposal process

Teams were building proposals from scratch — same client types, different stories, no quality control. Built a modular RFP guide with localized content options and decision trees that let teams assemble compliant, branded proposals in days instead of weeks. One system. Consistent quality at scale.


reusable system

50%
faster workflow

Case Studies

What a yes looks like.

All identifying details removed. Every engagement held in strict confidence.

20% Program Enhancement Secured at the Board Level

Fortune 500 company · executive & board audience

Leadership needed to know if the program was sized correctly.
I designed and executed a full industry benchmarking study: sourced data, built the comparative analysis, and created visuals that translated raw numbers into a clear executive story. The result: a 20% multi-million dollar program enhancement, approved.

20%
program enhancement

$MM
impact, board-approved

20% Program Enhancement Secured at the Board Level

Fortune 500 company · executive & board audience

Leadership needed to know if the program was sized correctly.
I designed and executed a full industry benchmarking study: sourced data, built the comparative analysis, and created visuals that translated raw numbers into a clear executive story. The result: a 20% multi-million dollar program enhancement, approved.

20%
program enhancement

$MM
impact, board-approved

RFP Framework for a Fortune 1000 Global Consulting Firm

Global consulting firm, multi-market proposal process

Teams were building proposals from scratch — same client types, different stories, no quality control. Built a modular RFP guide with localized content options and decision trees that let teams assemble compliant, branded proposals in days instead of weeks. One system. Consistent quality at scale.


reusable system

Refined
brand voice

1+

Years Advisory

50+

Successful
projects

Insights

What I know, written down.

My thinking on life, strategy, and career — from someone who's been in the room. Published when it's worth your time to read it.

Contact

Let's figure out your next yes.

My thinking on life, strategy, and career — from someone who's been in the room. Published when it's worth your time to read it.

We'll start with a free 20-minute discovery call. Tell me what's not moving and where you're stuck — we'll figure out whether I'm the right person to get you there.

Response Time: Within 24 hours, Monday–Friday

Insights

What I know, written down.

My thinking on life, strategy, and career — from someone who's been in the room. Published when it's worth your time to read it.

We'll start with a free 20-minute discovery call. Tell me what's not moving and where you're stuck — we'll figure out whether I'm the right person to get you there.

Response Time: Within 24 hours, Monday–Friday

Contact

Let's figure out your next yes.

We'll start with a free 20-minute discovery call. Tell me what's not moving and where you're stuck — we'll figure out whether I'm the right person to get you there.

Response Time: Within 24 hours, Monday–Friday